Make the promise clear
Write a specific subject and a short introduction that explain why this issue matters. Keep links descriptive and add useful alternative text to images.
Review the actual email
Save the article, then open Email preview. Inspect the same newsletter layout used for delivery, the sender, the audience eligibility, and the count of readers who have already received the issue. A preview does not send anything.
Choose the audience and time
Select public or paid-member access and explicitly enable newsletter delivery. A paid issue is eligible only for confirmed members with an active paid state. Scheduling uses UTC; check the release time before saving.
Publish and check activity
Newsletter delivery runs in the background. Confirmed, subscribed readers eligible at publication time receive the issue; recorded deliveries are excluded from later runs. Read the operational status if something fails before deciding to retry.
Respect reader choices
Every newsletter includes an unsubscribe link. Reader opt-outs and imported suppression records remain effective. Avoid making assumptions from delivery totals: a recorded send is not an open or a click.